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This is for the simple reason that the greater the number of new pages indexed on Google, the more relevant your site will tend to be. Intermediate knowledge of content marketing and SEO strategies This maturity in digital strategies is necessary due to the fact that updating content goes far beyond simply “adding a paragraph and image” to a text. We need to analyze the competition, keywords and their countless variations, use tools such as Google Analytics, Google Search Console, SEMrush, etc. How to identify if it's time to start updating your articles I usually say that there are two basic situations that lead a Marketing professional to make the option of updating: desperation or perceiving that their content is bad.
What happened to us the first time we updated the content here was Bahamas WhatsApp Number a little of both. We were trying to gain positioning for three well-competitive keywords ( Inbound Marketing , Digital Marketing and Marketing). Regarding the bad content part, I can't say that was the case for us. Our three items that received updates weren't bad, actually, they were very good! Only, unfortunately, they were no better than those who occupied the top positions on Google. Outside of that, in that same period we found a SERPIQ study that changed Rock Content's content strategy forever: content with more than two thousand words were occupying the top 3 of the various segments in the world.

updatecao-de-conteudo-10 With that, we updated the first three Rock contents by adding more content, analyzing what our competition was doing and what was missing from our articles. Outside of that, we look for ways to incorporate variations of the first top keywords into those articles. What we were able to discover was that our articles were stuck in positioning and our traffic was not growing. And, in fact, those are the two factors that we are going to detail now so that you can identify what is necessary to get started. Many contents stuck in positioning Your strategy is up to date! You and your team publish articles daily on the blog, you promote all that content on social media, the weekly email is getting excellent results and occasionally you do that segmented promotion on Facebook Ads to guarantee even better results.
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