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Facebook Ads, Microsoft Ads, or other platforms: LegitScript will be showing how to easily become LegitScript certified! Interested in learning more? Check out the preview below, and sign up to join us for the webinar—and learn all the secrets—on Jan 29. PPC Campaigns for Rehab Facilities Webinar SignupHow did we get here?As I’ve already alluded to, addiction treatment and rehabilitation is one of the most competitive industries in the digital marketing landscape.
Further compounding this are Google, Facebook, and Microsoft’s own B2B Email List policies around advertising for these services—especially with recent policy changes.The goal of these restrictive policies isn’t to police advertisers; it’s to protect people searching for these services. The industry is fraught with shady or outright fraudulent companies, inadequate and ill-defined best practices, so Google, Microsoft, and Facebook banded together to change the addiction treatment and rehabilitation industry’s ability to advertise on their respective platforms.

First and foremost, these advertising platforms all enacted a simple but exceptionally effective policy: You must pass an in-depth, third-party certification process that verifies the company and its employees are in fact properly trained and vetted to provide treatment and support, and that your company offers all services advertised. And that certification provider is LegitScript.Want to make sure you get advice right from the certification provider? Sign up for our webinar now!The immediate impact of these changesThe effects of these changes were immediate and reverberated .
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