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Us as well, right? Well, here’s the outcome of my first article submission: 4 submission declined So, even for us, it took a lot of effort to put together enough good sources to stand a chance at withstanding the notability criteria. And you already know our results. Some editors thought that it was good enough, and some disregarded most of the sources as not reliable due to the affiliation with the marketing and SEO industry. So, how do you know what to use as sources? What notability means for Wikipedia The notability criteria that apply to companies state that: An organization is generally considered notable if it has been the subject of significant coverage in reliable, independent secondary sources. Trivial or incidental coverage of a subject by secondary sources is not sufficient to establish notability. All content must be verifiable. If no independent, third-party, reliable sources can be found on a topic, then Wikipedia should not have an article on it.
There are quite a few terms that need to be explained further. That’s because even some well-established Special Data sources don’t always meet the criteria. For example, I’m sure you’ve seen many brands with sections like this on their homepage, displaying the logos of well-known websites like Forbes and Entrepreneur: 5 homepage logos Sorry to disappoint, but these don’t automatically establish notability on Wikipedia. A lot of pages on websites like these are user-generated and sponsored. That disqualifies them from being legitimate Wikipedia sources. Let me expand on the source criteria so it will be clear why: Reliable - it has to be written by a source that has established credibility. This includes most journalistic and academic sources, books from reputable publishing houses, and most industry-leading blogs and platforms with proper editorial processes.

Independent - the source has to be unbiased. I’ll just point out that your customers are considered related to your business. That makes a lot of reviews and how-to guides fail this independence criterion. Secondary - the source has to include the author’s own thinking, evaluation, analysis, interpretation, or synthesis. For example, original research and SEC filings are primary sources. You see, because pretty much anyone can post on Forbes or Entrepreneur, they often fail the reliability and independence criteria unless their editorial teams create the content. Then there’s the non-trivial mention criterion. We have links from prestigious sources, but most of them are just passing mentions like this: 6 passing mention The Wikipedia consensus on a non-trivial mention seems to be at least two paragraphs dedicated to the topic of your page.
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